Lou Cirelli

Lou Cirelli: From Conference Planner to Entrepreneur

Lou Cirelli and the journey from corporate planner to founder of Meeting Scouts, offering global conference planning expertise.

At this week’s Community Breakfast, Lou Cirelli shared his inspiring journey from corporate conference planner to founder of his own business, Meeting Scouts. Originally from the East Coast of the United States, Lou’s career took off in Southern California, where he worked for major hotel brands like Hyatt and Hilton, planning large-scale conferences. His passion for helping organizations execute flawless events eventually led him to take the leap into entrepreneurship in 2018.

The Birth of Meeting Scouts

In 2018, Lou moved to Europe when his partner was accepted into a PhD program in the Netherlands. Faced with new opportunities, Lou decided to launch his business, Meeting Scouts, which helps companies plan and execute conferences and events across the globe. Lou’s beloved dog even serves as the inspiration behind the company’s name and logo, symbolizing loyalty and guidance.

Lou’s expertise lies in making complex event planning tasks seamless for clients. Whether it’s finding the perfect venue across multiple cities or negotiating contracts, his hands-on approach saves companies both time and money. Meeting Scouts is a valuable resource, especially for companies without in-house planners, offering free venue scouting and contract negotiation services.

Lou Cirelli on Navigating Challenges in the Event Industry

The pandemic presented unique challenges for event planners, pushing Lou to adapt by offering virtual meeting planning services. He mastered the art of engaging thousands of attendees online while ensuring they felt connected despite the distance. Now, as in-person events regain momentum, Lou is balancing both virtual and physical conferences, creating innovative hybrid experiences.

Lou’s commitment to delivering seamless events is fueled by his years of experience and deep industry connections, making Meeting Scouts a go-to solution for organizations around the world.

You’ll find Lou in the Café Area at Republikken.