This Thursday at Community Breakfast, we met Fernando, co-founder of ImpactMarket, soon to become Re:Public.
Together with Karina and Erdem, Fernando works with gov-tech, data, mobility, and social impact. Their platform helps public authorities understand the real value of transport investments and how new mobility can support better decisions.
But what stood out most was Fernando’s energy, humour, and clear belief that better data can help create better cities.
From Latin America to Copenhagen
Fernando was born and raised in Honduras, with Argentine roots, and worked across Latin America before coming to Copenhagen.
His background is in development finance, impact investment, commercial growth, and start-ups. He has worked with companies across different countries and sectors, always with a strong focus on impact, growth, and how ideas can become real solutions.
What was meant to be one year in Scandinavia turned into many more, and today Copenhagen is home.
Making Mobility Work Better
At ImpactMarket, the focus is on new mobility.
That includes everything from bike sharing and e-scooters to car sharing, carpooling, and future autonomous vehicles. The goal is not to replace public transport, but to support it.
Fernando explained how better data can help cities understand when new mobility actually fills a real transport need. For example, when a shared bike or scooter helps someone reach a train station, bus stop, or metro connection instead of taking a private car.
The work starts with something simple: understanding each trip. What did it replace? Did it connect to public transport? Did it improve access, reduce congestion, save space, or support better health and climate outcomes?
From there, cities can make smarter and more targeted decisions.
Data, Behaviour and Better Cities
One of the most interesting parts of the talk was how complex systems can begin with very practical questions.
How do people move?
What choices do they make?
What would they have done if that option was not available?
And how can small incentives help shift behaviour in a better direction?
Fernando spoke about working with cities and transport authorities in places such as Norway, and about the potential to scale the model across Europe.
The idea is to use data not just to measure what happened, but to understand what works, what does not, and where public investment can create the most value.
A New Chapter with re
Fernando also shared that ImpactMarket is moving into a new chapter under the name Re:Public.
The idea is to reimagine how public services can work, not only in transport, but across different areas where governments, cities, and citizens meet.
It is still rooted in the same mission: using data, technology, and impact thinking to make public decisions better, more transparent, and more useful.
And in true Fernando style, the announcement came with a joke, a twist, and a lot of good energy around the table.
Why It Matters
Fernando’s story was a reminder that impact is not always abstract.
It can be found in the way we move through a city, the space we free up, the choices we make easier, and the systems we improve.
It was also a reminder that good ideas often live between different worlds: business, technology, public policy, data, and human behaviour.
We are very happy to have Fernando, Karina, Erdem, and the re team in the Republikken community, and we look forward to following their next chapter.
Thank you for sharing your story, Fernando, and for giving us a thoughtful, funny, and inspiring look into the future of mobility and public services.